How to Find Trending Instagram Audio in 2025

Instagram’s ever-evolving algorithm and content features make staying on top of trends crucial for creators, marketers, and brands alike. In 2025, audio is more pivotal than ever in capturing attention and driving engagement. Whether you’re producing Reels, Stories, or Lives, the right soundtrack can make the difference between scrolling past and going viral. But how do you zero in on the *currently trending audio*?

TL;DR

To find trending Instagram audio in 2025, you need to monitor key sections of the app including the Explore page and the Reels feed. Leverage the built-in audio libraries, creator tools, and third-party trackers. Following influencer content and niche-specific creators is another powerful way to spot trends early. Using the right audio not only boosts your creativity but can substantially increase visibility and engagement.

Why Trending Audio Matters in 2025

Instagram, like all major platforms, prioritizes engaging content in its algorithms. In 2025, audio has become a top-performing content element, thanks to continuing shifts in how users interact with video-first media. Creators who are quick to adopt trending sounds often gain momentum because:

  • Trending audio aligns with user expectations, making content feel relevant and entertaining.
  • The algorithm promotes viral combinations of video and sound, leading to more exposure.
  • Timely adoption positions your content in the trend’s early phase, where visibility is highest.

Whether you’re a small business or aspiring influencer, trending audio isn’t optional—it’s foundational.

1. Use the Reels Feed as a Real-Time Trend Detector

One of the most effective ways to find trending audio is right inside the Reels feed. Scroll through Reels and note what songs or soundbites appear repeatedly. Instagram usually auto-features popular and rising tracks to users based on their interaction history.

Look for indicators such as:

  • Arrow Icon: On Reels, a little arrow icon next to an audio name means it’s currently trending.
  • Usage Count: The number of Reels using that sound shows how fast it’s catching on.
  • Remixes and Variations: Multiple edited versions of the same track often suggest it’s going viral.

If you find promising audio, tap its name to access the sound page, then save it or use it immediately.

2. Leverage Instagram’s Audio Library and Analytics

Since 2024, Instagram has significantly enhanced its in-app creator tools. In 2025, the Audio Library now includes data such as usage trends, post engagement, and even user sentiment.

To access these features:

  1. Navigate to your Reels tab and tap the music note icon to open the Library.
  2. Check out the “Trending” and “For You” sections.
  3. Explore the sound’s analytics to determine whether it’s still rising or has peaked.

For example, if a track has been consistently used over the past 3 to 5 days with increasing engagement, it’s a good candidate for content creation.

3. Follow Trend-Centric Accounts and Influencer Creators

Another reliable method is to follow influencers who are known for their creativity and early trend adoption. Many trendsetters—especially in niches like fashion, wellness, tech, and lifestyle—tend to use audios before they go mainstream.

Look for clues including:

  • High engagement rates on newer posts using fresh audio.
  • Overlaps in audio across multiple influencers in your niche within a short timeframe.
  • Frequent updates with new or remixed audio tracks.

Some influencers even mention which audio they’re using in captions or reels descriptions, which can help you find and save sounds quickly.

4. Watch TikTok Closely for Cross-Platform Trends

Don’t underestimate the crossover power between TikTok and Instagram. Many trending audios originate or explode first on TikTok before landing in Reels. If you’re seriously invested in content marketing, monitor audio trends on both platforms concurrently.

Here’s how you can spot transferable hits:

  • Follow TikTok’s “For You” Page and creators in your niche daily.
  • Take note when a TikTok trend crosses over to Instagram—there is usually around a 3–5 day lag.
  • Use tools like Tokboard or Trendpop to gauge momentum.

When you notice a sound going viral on TikTok, check Instagram’s search function to see if it’s gaining traction. If not, you have an opportunity to be ahead of the curve on IG.

5. Third-Party Tools That Track Audio Trends

Several analytics tools have cropped up to keep pace with Instagram’s growing emphasis on audio. Some reliable trackers as of 2025 include:

  • Instatrend Audio – Tracks top 100 trending audio clips updated hourly.
  • LatelySocial – Offers analytics on usage spikes, engagement metrics, and upcoming sounds.
  • TrendTok Analytics – Originally for TikTok but now supports Instagram audio overlaps.

These platforms offer visual dashboards, keyword search, and notifications for rising audio. While most require a subscription, they pay off if you’re managing multiple accounts or producing content professionally.

6. Access Trend Reports from Meta Creators Studio

If you’re a business or creator with access to Meta’s Creator Studio, you can utilize monthly trend reports and analytics. In 2025, Meta has introduced more granular tools including:

  • Industry-Specific Audio Trends: Categories like Education, DIY, Food, and Fitness.
  • Geo-Targeted Trends: Know which audios perform well by region or language group.
  • Performance Benchmarks: Compare your Reels’ performance against trending audio benchmarks.

These reports are invaluable for campaign planning, influencer collaboration, and maximizing organic reach through smarter audio choices.

7. Experimentation Still Counts

Metrics and trends aside, don’t shy away from using lesser-known or niche audios—especially if they resonate with your brand or storytelling style. A video with a unique soundtrack can sometimes create a new trend. Creative risk-taking still has its place in the platform’s ecosystem.

Remember to:

  • Keep your captions and hashtags strong to maximize discoverability.
  • Engage with comments early to signal quality to Instagram’s algorithm.
  • Use audio editing tools to remix or overlay tracks to give them fresh appeal.

Trend discovery isn’t just about imitation—it’s also about innovation.

Conclusion

In 2025, integrating trending audio into your Instagram strategy is not just a creativity enhancer—it’s a performance booster. From using the Reels feed and Instagram’s native tools, to leveraging cross-platform influences and third-party trackers, there are numerous ways to find what’s hot in audio right now.

The most successful creators combine awareness, agility, and authenticity. Monitor data, but trust your instincts when experimenting with new soundtracks. If you find yourself early on a sound trend and pair it with quality visuals, you’re more likely to catch the algorithm’s eye—and your audience’s heart.